Время;Тема;Спикер
09.15 – 09.30;Opening remarks. Astana Marketing Club in 2026
09.30 – 09.55;Marketing in the premium segment 2026: growth through value, not discounts;Ainura Ashimova. Commercial Director Ellington Hills, business trainer, entrepreneur, co-founder of the Astana Marketing Club.
09.55 – 10.20;How to win the battle for the information space in social media every day! For restaurants, hotels and food delivery services!;Arman Kaimalov. Expert in the restaurant business, founder of the Food Marketing agency
10.20 – 10.45;From product to mission: how to turn financial discipline into a national brand;Nurlan Akshanov. Deputy Chairman of the Management Board Otbasy Bank
10.45 – 11.10;Cancel culture: how to turn a reputational storm into an advantage; Gauhar Kerimova. PR Director Home Credit.
11.10 – 11.35;Topic to be clarified;Speaker to be confirmed
11.35 – 12.00;Arqymaq: how a Kazakhstani brand turns cultural code into capital;Askar Mirzaev. Marketer
12.00 – 12.25;Topic to be clarified;Speaker to be confirmed
12.25 – 12.50;Topic to be clarified;Speaker to be confirmed
12.50 – 13.40;Lunch break;
13.40 – 14.20;Panel discussion. Career without a ceiling: how to grow in marketing faster than the market;Albina Bunesku. CEO Bunesku Sports Marketing.<br><br>Lea Khamitova. CMO Sat Group (brands Sat-NS, Fitness Palace) <br><br>Speaker to be confirmed. Antal
14.20 – 15.00;Promotion in education;Venera Baizhigit
15.00 – 15.30;Topic to be clarified;Evgeniy Mukhamedzhanov
15.30 – 15.55;Topic to be clarified;Speaker to be confirmed
15.55 – 16.20;Topic to be clarified;Speaker to be confirmed
16.20 – 16.45;Topic to be clarified;Speaker to be confirmed
16.45 – 17.00;Closing remarks